On Thursday 16th July 2020, the Center for Learning Resources (CLR) hosted a webinar titled “Technoturity: Social Media, Time Management and Organizational Productivity”.
Presentations at the webinar gave crucial insights into social media usage and time management for overall personal and organisational productivity. The first presenter, Dr (Mrs) Felicia Yusuf, former Director Landmark University Centre for Learning Resources and current faculty at the Covenant University Centre for Learning Resources, whose presentation centred on “Balancing Social Media Use and Employee’s Productivity,” stated that the importance of social media to an organization and individuals is enormous, but advised users against its abuse.
Dr Ayo Alonge, a Faculty in the Department of Library and Archival Studies, University of Ibadan, in his presentation titled “Social Media and Organizational Branding,” asserted that organizational branding thrives on personal branding of the employee, hence reiterating the importance of self-branding and development to the benefit of an organization.
Also lending her voice on the discourse was Dr Yemisi Babalola of Babcock University who titled her presentation, “Social Media Use and Control in an Organization”. She elucidated on the uses of social media in an organization, the advantages, disadvantages and measures of controlling the uses of social media by employers.